CUSTOM PRINTS
LOFT
As a CAD designer at LOFT, I worked closely with the design director to produce original, hand-painted and hand drawn artwork that I scanned and transformed into unique designs for knits, dresses, and tops. This process allowed me to blend my creativity with technical expertise to develop standout pieces for each collection.
OLD NAVY
As a freelancer at Old Navy's San Francisco office, I created original artwork for their children's wear collection. I hand-painted unique designs and then used NedGraphics to develop more color options.
CAROLE HOCHMAN DESIGN GROUP
As an in-house full-time employee at the Carole Hochman Design Group, I was tasked with creating original hand-drawn textile designs for their diverse licensees. This impressive roster included esteemed brands such as Oscar de la Renta sleepwear, Stan Herman sleepwear, and several others. The nature of the work allowed me to explore my creativity extensively and prominently showcase my artistic skills in a professional setting. Below are some examples of my work that reflect the thoughtful direction provided by the design director, illustrating the design vision we aimed to achieve.
VICTORIA’S SECRET PINK
As a designer on the apparel graphics team at Victoria’s Secret PINK, I played a significant role in contributing to their signature “doodle print” style, which was prominently featured on numerous top-selling categories, including intimates and loungewear. Additionally, I was responsible for developing seasonal concepts that were then carefully selected by each designer from the various categories, including tops, bottoms, and accessories. My work not only enhanced the visual appeal of the product lines but also helped to maintain a cohesive brand identity throughout the seasonal collections.